Emmy's Organics Coconut Cookies asked for gifs.
So we gave them gifs.
And, a new brand identity.
We couldn't let their boy-meets-girl love story go unsung.
These cookies were MADE to woo Whole Foods shoppers!
So we paired their clean, simple product with a cheeky personality.
In every Emmy’s cookie, there’s a little romance,
a little indulgence, and a whole lot of joy.
So we gave them gifs.
And, a new brand identity.
We couldn't let their boy-meets-girl love story go unsung.
These cookies were MADE to woo Whole Foods shoppers!
So we paired their clean, simple product with a cheeky personality.
In every Emmy’s cookie, there’s a little romance,
a little indulgence, and a whole lot of joy.
FIREHOUSE | EMMY'S ORGANICS
AD: Riley Frost
CW: Mads Castellano
AD: Riley Frost
CW: Mads Castellano
The Idea
Romantic haikus, but make them about cookies with Emmy’s personality baked right in.
The Poems
Whole Foods shoppers weren't ready for THIS flirty brand in the snack aisle.
Digital Content
And that other stuff they asked for, no problem.
